Softech Digital Privacy Policy
Your privacy is important to us
Softech Digital handles personal information in compliance with the General Data Protection Regulation (GDPR). We understand the importance of the fair and lawful collection and processing of personal data and fully adhere to the principles set out in the Regulation.
Information that is gathered from visitors
In common with other websites, log files are stored on the web server saving details such as the visitor’s IP address, browser type, referring page and time of visit.
Cookies may be used to remember visitor preferences when interacting with the website.
When an enquiry is made through the Contact Us section of the website, the visitor’s email and name will be stored on the server.
How the Information is used
The information is used to enhance the visitor’s experience when using the website to display personalised content and possibly advertising.
E-mail addresses will not be sold, rented or leased to 3rd parties. E-mails may be sent to inform you of news of our services or offers by us or our affiliates.
Visitor Options
If you have subscribed to one of our services, you may unsubscribe by following the instructions which are included in e-mail that you receive.
You may be able to block cookies via your browser settings but this may prevent you from access to certain features of the website
IP Addresses
Your IP Address, this is a string of numbers unique to your computer that is recorded by our web server when you request any page or component on the Website. This information is used to monitor your usage of the Website.
Cookies
Overview
When someone visits this website, we collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to different parts of the site and for system administration purposes. We collect this information in a way which does not identify anyone. We do not make any attempt to find out the identities or personal information of those visiting this website without making that clear.
Use of Cookies
Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site. Most web browsers allow some control of cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit aboutcookies.org
The cookies used on this website are as follows:
Google Analytics
Visitors to this website who have javascript enabled are tracked using Google Analytics. Google Analytics collects the following types of information from users:
Type of user (web browser) used, software manufacture and version number, keywords used to access the site, type of operating system, screen colours, javascript support, flash version, screen resolution, network location and IP address, location – country, city, state, region, county, or any other geographic data, hostname, bandwidth (internet connection speed), time of visit, pages visited, time spent on each page of the website, referring sites.
This data is used to optimise our website for our visitors, however we will on occasions, use this data for marketing purposes, i.e. this data could be used to tell potential advertisers how many visitors we get to the website, where our visitors come from, what landing page they arrive on etc.
This data DOES NOT include any personalised identification information such as; names, telephone numbers, email addresses, mailing addresses, social security numbers, bank account numbers, credit card information.
We then use the information to compile reports and to help us improve the site and target our marketing. These cookies are used to store information, such as the time that the current visit occurred, whether the visitor has been to the site before and what site referred the visitor to the web page. Google Analytics collects information anonymously and reports website trends without identifying individual visitors.
For more information on opting out of being tracked by Google Analytics across websites you use, visit this Google page: tools.google.com/dlpage/gaoptout. You can find out more about Google analytics and its policies at google.com/analytics/learn/privacy.html.
YouTube
We may embed videos via YouTube, and pages with embedded videos may set cookies on your computer, which are used to track interactions e.g. the number of times a video has been watched or shared. To find out more please visit YouTube’s embedding videos information page and privacy policy: youtube.com/t/privacy_at_youtube
Google+
Some pages on the site may be integrated with Google+ for sharing content, liking content, and displaying content from Google+. These links may cause cookies to be set on your computer. To find out more please visit Google’s privacy policy: google.com/policies/privacy/
Some pages on the site may be integrated with Facebook for sharing content, liking content, and displaying content from Facebook. These links may cause cookies to be set on your computer. To find out more please visit Facebook’s privacy policy: facebook.com/about/privacy/
Some pages on the site may be integrated with Twitter for sharing content, liking content, and displaying content from Twitter. These links may cause cookies to be set on your computer. To find out more please visit Twitter’s privacy policy: twitter.com/privacy
Some pages on the site may be integrated with LinkedIn for sharing content, liking content, and displaying content from LinkedIn. These links may cause cookies to be set on your computer. To find out more please visit Linkedin’s privacy policy: linkedin.com/legal/privacy-policy
Some pages on the site may be integrated with Instagram for sharing content, liking content, and displaying content from Instagram. These links may cause cookies to be set on your computer. To find out more please visit Instagram’s httpss://help.instagram.com/519522125107875?helpref=page_content.
Softech Digital’ role in data collection and processing
Under the GDPR, Softech Digital is classified as both the ‘data controller’ (the body responsible for determining the purpose and means of processing personal data) and the ‘data processor’ (the body responsible for processing personal data).
Personal Data
This notice refers to the collection and handling of personal data – namely information that could be used to identify an individual, such as name, email address and postal address.
What information do we collect and why?
Softech Digital collects information about its customers, potential customers and other interested parties for a number of reasons. This could refer to both individuals and organisations. Primarily we collect non-sensitive personal data such as names, email addresses, telephone numbers company names and job roles in order to:
- Circulate marketing emails and communications such as product promotions & offers, competitions and other relevant content.
- Contact potential customers to discuss opportunities.
- Send documentation relating to purchases made via our website or in-house team.
Softech Digital only processes information when:
We have been given consent to do so. This consent will be given in the form of a positive ‘opt in’ from the data subject. Either where we have a legitimate interest to do so, for example emailing an invoice or order confirmation. Or where a data subject has freely given their information for marketing purposes, this may be processed outside of the UK e.g. in email marketing platforms such as Mailchimp, however this information can never be used by any other third party companies. To find out more please visit: mailchimp.com/legal/privacy/
Ensuring your personal data is safe and accurate
We ensure that your data is kept safely on our systems and have put measures in place to help guard against any accidental loss, destruction or damage of personal data.
We only collect and record data about individuals that is necessary for us to perform our marketing activity and nothing more. As our information is collected from the individuals directly, we assume that this is correct at the time of collection and offer provision for our data subjects to update their details at any time if the information held becomes inaccurate (see below ‘Rights of the Data Subject’).
Data Sharing
Softech Digital will never share its customers or potential customer’s data with any other businesses, individuals outside of our company or any third parties.
Retaining Information
We will hold data on individuals who have subscribed to our marketing publications until we are directed otherwise by the Data Subject (customer or potential customer). A link will be provided in each email we send, giving our subscribers the option to unsubscribe. Once an unsubscribe request has been received, the Data Subjects details will remain on our system for 30 days to allow us to run analytics or reporting. After this time, the Data Subject’s details will be deleted completely from our database.
Data Subject Rights
As one of our email subscribers, you have several rights in regard to the data we store about you.
The Right to Access your Data
You can contact our team at any time by calling our team on 01273 102200 or email us at hello@softechdigital.co.uk and we will be pleased to send you a copy of the details we hold.
The Right to Rectify the Data we hold
You can make changes to the data we hold about you if you believe it is inaccurate or incomplete. You can do this by contacting us on 01273 102200 or email us at hello@softechdigital.co.uk.
The Right to Be Forgotten
When you unsubscribe from our marketing emails using the link provided in our footers, we will no longer send you emails. However your record will remain in our database for 30 days. This allows us to generate reports on why an unsubscribe has occurred, to help us to get our communications right for other subscribers. After this time, your record will be completely deleted from our system.
Should you for any reason require the immediate complete deletion of your details from our database, you have the right to request this. You can do this by calling our team on 01273 102200 or email us at hello@softechdigital.co.uk.
The Right to Data Portability
Under the GDPR, you have the right to request a copy of the data we hold, in order to share this with other companies or organisations. You can request a copy of your data by calling our team on 01273 102200 or email us at hello@softechdigital.co.uk.
The Right to Restrict Processing
In certain circumstances you have the right to block or pause the processing of your data, but still retain your record on our database. For example if you believe the data we hold about you is incorrect, you may not wish to hear from us until the inaccuracy is rectified.
To request the restriction of your data or for more information on the situations in which this might be applicable, you can contact our team by calling 01273 102200 or email us at privacy@softechdigital.co.uk.
The Right to Object
You have the right to object to our processing of your data at any time. This can be achieved by contacting us or unsubscribing from our newsletters, using the links provided in our emails. However, in certain circumstances when we are processing your data with legitimate interest or to perform a vital task, such as sending invoices or order confirmations, this may not be possible.
For more information on the Right to Object, see the ICO’s guide or contact our team by calling 01273 102200 or email us at privacy@softechdigital.co.uk.
Complaints about how we process your personal information
In the first instance, individuals should contact us here at Softech Digital with any concerns or complaints on how your data is being collected or processed.
Complaints should be addressed to:
Softech Digital
Softech House
London Road
Albourne
BN6 9BN
Alternatively you can email your concern to privacy@softechdigital.co.uk.